Maxell has expanded its approach from formulation development using Materials Informatics (MI) to Process Informatics (PI) in the development of functional materials such as adhesive tapes. This video highlights how their AI-driven materials development initiatives—including the use of image analysis—have contributed to improvements in product quality and production efficiency through the application of PI in manufacturing lines. It also explores the background behind their adoption of AI, including challenges such as labor shortages and knowledge transfer, as well as how their internal approach to data utilization has evolved.